SEO Audit for E-commerce Websites | Shopify SEO Optimisation | Technical SEO for Product Pages
Mar 2023 - Apr 2023
Etien Watches’ fine timepieces were not reaching their full digital potential due to poor site structure and missing SEO fundamentals. A full SEO audit for e-commerce websites was conducted to identify content gaps, technical issues, and missed opportunities on product pages. Conducting an SEO audit on an e-commerce website like Etien’s is crucial for optimising overall performance. The site was then refined with targeted Shopify SEO optimisation and improved metadata, internal linking, and keyword placement. A one-month monitoring period followed to track results and apply technical SEO enhancements for better performance and discoverability.
To showcase their fine timepieces, a puzzle grid was created for their IG page: IG puzzle.
IG reels were also created to highlight the sophisticated watches: IG reel sample.