Product description writer | Artisan cakes
I worked with boutique cake brand TSM La Pastelería to craft elegant and appetising product descriptions that reflect the artistry behind each creation. Blending visual appeal with sensory language, each write-up was designed to showcase the brand’s signature cakes while supporting SEO and customer conversions. The tone is warm, refined, and aligned with TSM’s brand identity—inviting customers to indulge in handcrafted moments of joy.



- Signature cake: Premium Gold Classic Cake
A gorgeous cheesecake baked with all our hearts. We spent hours researching in the kitchen to create this sensational, mouthwatering cheesecake. Whether it’s a birthday or an anniversary, enjoy this cake with a soothing cup of tea.
Price: $85.00
- Must try cake: Truffle Cake
If you like the intense flavour of truffles when you bite into the cake, you must try this unique item. Sit down with your favourite drink and tuck into a lovely slice of this truffle cake.
Price: $80
- Bestseller: Royale Chocolate Cake
Fall in love with our bestseller cake. It’s a luxurious, mouthwatering, chocolaty experience, which we lovingly created after hours of research and development.