Blog
My Blog
Welcome to my blog, where I share SEO tips and tricks. I’ll also share my favourite copywriting tips, and everything about how to make your digital marketing effortless!
Content Strategy
Websites
SEO Strategy
Featured Articles
Essential Pages Your New Website Needs: A Comprehensive Guide
You Don’t Need 20 Pages for Your New Website. You Need the Right Ones. Homepage – First impression + primary CTA About Page – Build trust with your story Services or Products – Explain what you do and why it matters Blog or Resources – Drive long-term traffic and...
The 4 Copywriting Mistakes That Hurt Your Content SEO (And How to Avoid Them)
Are you unsure which content and SEO approach is right for you? We break it down here so you can avoid costly mistakes and create content that ranks. If you’ve been investing time and money into content creation but your site still isn’t showing up on search engines,...
Latest Posts
Here Are the Top 3 Reasons Why You Should Hire a Content Writer
If you’re a business owner or entrepreneur trying to grow your online presence, you’ve probably asked yourself: Should I hire a content writer? Let’s face it: writing takes time. Between running operations, handling customers, and managing your team, it’s easy to let...
Why Web Design Is Crucial for Your Business
Learn about why website design is crucial. A guide for new entrepreneurs, e-commerce store owners, and service providers who want a site that converts through effective website design. If you’re a new entrepreneur or e-commerce owner, chances are your website design...
Case Study: Building a Long-Term SEO Content Strategy for a Specialist Clinic in Singapore
How do you build a SEO content strategy? Let's find out... In Singapore’s competitive private healthcare landscape, it can be difficult for independent specialist clinics to build online visibility, especially without a clear SEO content strategy. This orthopaedic...
Can a Blog Really Become the Heart of Your eCommerce Traffic Strategy? 3 Blog Examples to Inspire You
3 Blog Examples to Inspire You on Your E-commerce Strategy If you run an online store, your blog might feel like an afterthought—just another page on your website. But what if your blog could be the main engine of your traffic? That’s exactly what’s happening for a...
How to Use Google Analytics to Track Blog Performance for Your E-Commerce Store
Google Analytics Blog Reporting If you’re running an online store and investing time writing blog content, don’t leave its performance to guesswork. Whether your blog aims to educate buyers, share product tips, or improve SEO, Google Analytics is the key to...
5 Homepage Design Inspiration Ideas That Hook You Instantly
Homepage Design Inspiration - a Weekend Roundup If you’re looking for homepage design inspiration, this guide is for you. Whether building a new website or refreshing an old one, your homepage is your first (and often only) chance to convince visitors to stay. A...
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